Ice T has teamed up with Cheerios to help promote a healthy lifestyle for American Heart Month. “This stuff doesn’t have to be hard; it can be as simple as eating a bowl of Cheerios walking around the block” says the O.G. West Coast M.C., Grammy award winner and television mainstay. Honey Nut Cheerios‘ mascot Buzz Bee and Ice T will serve as the company’s coaches for its campaign that encourages Americans to get moving and get their hearts pumping in addition to reminding us that heart health can taste good and exercise can be fun.
Earlier this week Cheerios official Twitter page tweeted “Our new Cheerios Coach is suited up and ready to rock for #NationHeartMonth. Any guesses who it is?” The Tweet contained an image of Ice T in a yellow sweat jacket with “Speedy T’S” printed on the back with him facing away from the camera.
Cheerios brought back their happy heart shapes for the 3rd year in limited edition boxes of Honey Nut Cheerios and yellow- box original Cheerios as well as its Apple Cinnamon, Chocolate and new Strawberry Banana flavors. Ice says “I wanted to join Buzz to share different ways to start to get your heart pumping regularly, and help make diet and exercise a happy part of your day. Fans can join Coach Ice T on Pandora as he narrates the 4-minute walking, stretching, core strengthening and dance workouts as part of the “Pour Your Heart Into it” workout program.