Jadakiss is teaming up with his son Jae'Won and C.J. Wallace, son of the late Notorious B.I.G., for a new campaign from New Balance. The apparel brand linked Jada alongside his oldest son and Biggie’s only son C.J. Wallace for a new joint effort with StyledByTMark, a New York City-based fashion brand, whose Good Friday collection also includes other stars such as Cory Gunz and Smoke DZA.
In the 1990s, Jadakiss and Biggie were frequent collaborators as standout emcees on Bad Boy Entertainment. The pair worked together on tracks like “All About The Benjamins" and “Last Day.”
