ROCK THE BELLS is partnering with the CDC Foundation for an upcoming pop-up event, “Live to the Beat,” which aims to empower the Black community to take action and lower their risk of cardiovascular disease (CVD). The event, which will take place in Atlanta, is timed to coincide with Black History Month, American Heart Month, and the 50th anniversary of Hip-Hop. 

Attendees can expect a variety of activities, including virtual reality (VR) sporting games, a DJ set by V-103’s Big Tigger, a cooking class taught by Chef Nzali Scales, Hip-Hop fitness classes led by reality star/author Toya Johnson, and guest host Atlanta native Killer Mike. 

According to the CDC, heart disease is the leading cause of death for people of most racial and ethnic groups in the U.S., with Black people in the U.S. being two times more likely to die from heart disease than their white counterparts. With that in mind, the primary goal of CDC Foundation’s “Live to the Beat” campaign is to provide attendees with practical ways to overcome their barriers and to take small heart-healthy steps even after the event. 

The event will take place at The West Venue: 1710 Defoor Ave NW, Atlanta, GA 30318  from 2-6 p.m. EST. To attend please RSVP here. To learn more about the campaign please visit Livetothebeat.org.